{"id":1164,"date":"2023-02-14T08:12:09","date_gmt":"2023-02-14T14:12:09","guid":{"rendered":"https:\/\/wordsofworth.org\/ca\/?p=1164"},"modified":"2023-02-14T08:16:13","modified_gmt":"2023-02-14T14:16:13","slug":"how-to-use-google-search-to-find-content-ideas","status":"publish","type":"post","link":"https:\/\/wordsofworth.org\/ca\/blog\/how-to-use-google-search-to-find-content-ideas","title":{"rendered":"How to use Google Search to find content ideas"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> 3<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span><p>Many businesses use online marketing tools such as blogs and social media posts. While these may be highly effective, it can be difficult to come up with new content ideas. Thanks to <!--more-->Google Search though, it may be a lot easier than you might think.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #f2545b;color:#f2545b\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #f2545b;color:#f2545b\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/wordsofworth.org\/ca\/blog\/how-to-use-google-search-to-find-content-ideas\/#Getting_started_with_Google\" >Getting started with Google<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/wordsofworth.org\/ca\/blog\/how-to-use-google-search-to-find-content-ideas\/#Autocomplete_has_its_advantages\" >Autocomplete has its advantages<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/wordsofworth.org\/ca\/blog\/how-to-use-google-search-to-find-content-ideas\/#What_are_people_looking_for\" >What are people looking for?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/wordsofworth.org\/ca\/blog\/how-to-use-google-search-to-find-content-ideas\/#Start_at_the_bottom\" >Start at the bottom<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/wordsofworth.org\/ca\/blog\/how-to-use-google-search-to-find-content-ideas\/#Make_Google_Analytics_your_friend\" >Make Google Analytics your friend<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/wordsofworth.org\/ca\/blog\/how-to-use-google-search-to-find-content-ideas\/#Helpful_hacks\" >Helpful hacks<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/wordsofworth.org\/ca\/blog\/how-to-use-google-search-to-find-content-ideas\/#Test_drive\" >Test drive<\/a><\/li><\/ul><\/nav><\/div>\n\n<h2>Getting started with Google<\/h2>\n<p>You\u2019ll be familiar with what Google does, but with an estimated two billion websites indexed, it can be hard to stand out from the crowd on this and other search engines. This is important, as doing so will help your content rank higher on Google, which increases the chance it will be seen by your target audience.<\/p>\n<h2>Autocomplete has its advantages<\/h2>\n<p>While almost everyone who has experience with autocomplete has their own stories of its mistakes, it can actually be a powerful tool. If you enter a particular search topic, it will add additional words that people commonly search for, and this may give you new ideas for content.<\/p>\n<p>This tool is quick and easy to use, and utilizes an algorithm developed by the search engine. It will let you see the most common searches, as well trends predicted for the future. If you are writing for a specific area different from your location, a VPN will make the results more specific to your target area. Some users have a lot of luck using a random letter after the keyword they are using, as this will generate even more suggestions.<\/p>\n<h2>What are people looking for?<\/h2>\n<p>Another feature of Google that you may find helpful is the \u201cPeople Often Ask\u201d box below your search results. It indicates popular related questions, which can give you insight into what sort of information your target audience may be looking for, so you can speak to them.<\/p>\n<h2>Start at the bottom<\/h2>\n<p>Google can help you come up with content ideas using its \u201cSearches Related\u201d feature, which can be found at the bottom of the page. These results are often locally focused, which will make it easier for you to write articles and blog posts that really speak to your client base.<\/p>\n<h2>Make Google Analytics your friend<\/h2>\n<p>Google Analytics may be a useful tool for anyone who crafts web content. You can use it to see how effective your articles are, how many views they receive, and even which sections garner the most interest. You can also discover what types of posts work best and craft titles that get a lot of attention. If you know these factors, it can be much easier to prepare engaging content.<\/p>\n<p>The \u201cLanding Page\u201d section of the analytics report can be a boon when you\u2019re trying to come up with content ideas. You\u2019ll find out where your traffic is coming from, and you can use this to decide which website layouts, content, and format get the most traction.<\/p>\n<h2>Helpful hacks<\/h2>\n<p>There are lots of tools that may be helpful to Google users, but not everyone knows about them. Google image tag suggestions, for example, may be good topic ideas, and reader comments on your own blog posts will give you a sneak peek into what your target audience is interested in.<\/p>\n<h2>Test drive<\/h2>\n<p>It can be a good idea to test drive your website site and see how easy it is to navigate and find what you are looking for. You should also check to make sure your content is up to date and fresh.<\/p>\n<p>Earning money writing from home can be satisfying and fun, and at Words of Worth, we have the tools to help you put your talents to work for you. Apply today to take the first step.<\/p>\n<div role=\"form\" class=\"wpcf7\" id=\"wpcf7-f76-p76-o2\" lang=\"en-CA\" dir=\"ltr\"><div><div class=\"wpcf7-form\"><div class=\"fit-the-fullspace\"><div><div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div><form action=\"\/ca\/wp-json\/wp\/v2\/posts\/1164#wpcf7-f76-p76-o2\" method=\"post\" class=\"wpcf7-form init\" enctype=\"\" autocomplete=\"autocomplete\" novalidate=\"novalidate\" data-status=\"init\" locale=\"en_CA\"><div style=\"display: block;\"><input type=\"hidden\" name=\"_wpcf7\" value=\"76\" \/>\n<input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.5\" \/>\n<input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_CA\" \/>\n<input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f76-p76-o2\" \/>\n<input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<input type=\"hidden\" name=\"_wpcf7_fit-the-fullspace\" value=\"\" \/>\n<\/div><p><label> Your name<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" autocomplete=\"name\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"your-name\" \/><\/span> <\/label>\n<\/p>\n<p><label> Your email<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" autocomplete=\"email\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span> <\/label>\n<\/p>\n<p><label> Subject<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-subject\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"your-subject\" \/><\/span> <\/label>\n<\/p>\n<p><label> Your message (optional)<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-message\"><textarea cols=\"40\" rows=\"10\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea\" aria-invalid=\"false\" name=\"your-message\"><\/textarea><\/span> <\/label>\n<\/p>\n<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner\" type=\"submit\" value=\"Submit\" \/>\n<\/p><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div><\/form><\/div><\/div><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Many businesses use online marketing tools such as blogs and social media posts. While these may be highly effective, it can be difficult to come up with new content ideas. 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